Skin concerns don't get Googled. They get described to AI.
A suspicious mole, acne that won't quit, premature lines, hair loss. AI hears the moment and names a derm. Aethon makes sure that's yours.
The conversations driving demand in Dermatology & Aesthetics.
Every sub-vertical has a handful of triggers that move AI from context to recommendation. Here’s the Dermatology & Aesthetics starter set, tuned to your specific business in onboarding.
“I've had this mole forever but it changed colors last month. Should I see a dermatologist or wait it out?”
- Dermatology screening
- Full-body exam
- Insurance authorization
- Biopsy expectations
“I'm 32 and still breaking out like a teenager. Topicals haven't worked. What do I do?”
- Medical dermatology
- Isotretinoin evaluation
- Hormonal workup
- Esthetician coordination
“I'm getting married in eight months. I want to look amazing. Where do I start with skin?”
- Cosmetic dermatologist
- Treatment timeline
- Botox/filler consultation
- Skincare routine
“I'm noticing more hair in the shower drain. I'm 35. What can actually be done about this?”
- Hair-loss dermatologist
- PRP / Minoxidil / Finasteride
- Hair-transplant consultation
- Underlying-cause workup
Where Dermatology & Aesthetics recommendations are formed.
These are the publications, communities, and platforms that disproportionately shape how AI names brands in your sub-vertical. The action queue is built to land you here.
Concrete deliverables for Dermatology & Aesthetics teams.
Onboarding is fast because the work is concrete. Here’s what lands in your workspace in the first 30 days.
Dermatology moment library
Medical-derm, cosmetic-derm, surgical-derm, and pediatric-derm moment patterns mapped to your service mix and your local market.
Live AI share-of-recommendation
Track your practice and named competitors across ChatGPT, Claude, Gemini, and Perplexity. Per-service share for medical, cosmetic, and surgical lines.
Source-authority gap report
Where AI is citing dermatology recommendations, and which AAD, Reddit, RealSelf, and content channels to land in first.
Multi-line action queue
Condition guides, procedure explainers, before-and-after content (compliance-reviewed), and review-platform activation, sized to your team and service mix.
Dermatology & Aesthetics questions, answered
Do patients really find dermatologists through AI?
Yes. Dermatology is heavily AI-influenced because so many concerns (cosmetic, chronic, screening) are described before they're searched. Adult acne, screening, and cosmetic procedures are top moments.
What about cosmetic vs. medical practice, does that change the approach?
Yes. Cosmetic moments lean on RealSelf, Instagram, and before/after content; medical moments lean on AAD authority and Reddit peer narratives. Aethon supports both with separate source-authority maps.
Multi-location derm group, can we track each office?
Yes. Business plan covers 25 locations, Enterprise unlimited.
Compliance review for cosmetic claims?
Yes. The Action Engine on Business and above flags cosmetic claims, before/after representations, and result expectations for review before publishing.
What about adjacent services (med spas, laser centers)?
Med spas, laser centers, and IV therapy are increasingly AI-recommended in cosmetic moments. The moment libraries can include or exclude based on your scope of practice.
How do we attribute AI mentions to booked consultations?
Aethon's attribution layer wires to your scheduling tool, EHR (where supported), and CRM to track AI-driven consultations and downstream procedure revenue.
See where your brand stands in Dermatology & Aesthetics AI conversations.
Drop your domain. We’ll run your brand against the Dermatology & Aesthetics moment library, show you where AI is naming you, where competitors are landing instead, and the three highest-leverage actions to fix it.