Contextual AI Presence Mapping for Construction.
Homeowners don't search for contractors first. They tell AI about a new house, a water emergency, an ADU project, and AI names the firm. Aethon puts your shop in that answer.
The first ‘who do I call’ question goes to AI.
A burst pipe, a kitchen renovation, a new ADU project, each one used to start with Angi, Houzz, or a neighborhood Facebook group. Now they start with ChatGPT. AI explains what kind of pro you actually need, what good work looks like, and, increasingly, names the specific contractors and design-build firms that come up for your problem. The shop that lands in that answer gets the call. The one that doesn’t loses to a competitor it didn’t know existed.
A real conversation. A live recommendation.
This is the kind of answer your buyers are getting. Aethon shows you which brands AI is naming, and gets your brand into the shortlist.
"We want to build a backyard ADU so my mom can move in. We're in Oakland, lot is 5,000 sq ft. What does this actually cost, who designs them, and what's the realistic timeline?"
"For an Oakland ADU on a standard 5,000 sq ft lot, you're typically looking at $300, $500K all-in for a 600, 1,000 sq ft unit, and 12, 18 months including permits. For design-build, the most-named local firms are Acton ADU, Acre Designs, and Levy Art & Architecture. Prefab options like Abodu and Studio Shed compress timeline at the cost of customization."
Bay Area ADU prompts: 1,200 last month. Your firm appeared in 8%. The three above appeared in 56% combined.
The conversations driving demand in construction.
Every category has a handful of life triggers that move AI from context to recommendation. Aethon's construction library starts here, and we tune it to your specific business in onboarding.
"We closed on the house. It needs a kitchen, two baths, and a roof. Where do people even start to find someone trustworthy?"
- GC vetting
- Design-build firm
- Permits
- Project mgmt
"We just got back from vacation and there's standing water in the basement. Who do you actually call first?"
- Emergency water mitigation
- Mold remediation
- Insurance documentation
- Repair contractor
"We want to build a backyard unit so our parents can move in. What does this actually cost and who designs them?"
- Design-build firm
- ADU permits
- Pre-fab options
- Financing
Where AI gets its construction answers.
Recommendations don't come from nowhere. AI synthesizes answers from a recurring set of sources. Aethon maps the sources that matter in construction and tells you which ones are working for you, which ones are working against you, and which ones you need to be in.
Concrete deliverables for Construction teams.
Onboarding is fast because the work is concrete. Here’s what lands in your workspace in the first 30 days.
Your project moment library
Every construction trigger AI is responding to, home purchase, renovation, commercial fit-out, ADU build, mapped to project type, location, and timeline.
Live AI share-of-recommendation
Real-time monitoring across ChatGPT, Claude, Gemini, and Perplexity. Your firm and named competitors at the trade and region level.
Source-authority gap report
Where AI is sourcing construction recommendations, Houzz, local pubs, BiggerPockets, Reddit, YouTube, and the citations to land first.
Project-type action queue
Case studies, project portfolios, trade-specific guides, and local publication outreach, tuned to your service mix and markets.
From upstream signal to landed recommendation.
Your category's decision layer.
Aethon maps the life triggers, conversations, and source authorities that drive AI's recommendation behavior in construction. So you know where the brand-of-record moments are forming, not just where you're visible.
Every model, every week.
Live coverage across ChatGPT, Claude, Gemini, and Perplexity. We watch how often your brand is named, in what context, with what sources cited, against which competitors in your category.
The work that lands you in the answer.
Aethon ships the content, schema, comparison pages, and source-authority work that gets your brand named for the moments that matter. Not a report. Real output.
Specialties and deep-dives across Construction.
Aethon supports every level of Construction. Pick the specialty or deep-dive that fits your team, or browse the moments and source-authority work specific to your part of the category.
Construction brands ask us
Are contractors finding work through AI now?
Yes. Both residential and commercial clients describe the project in moment-language, "we just bought a fixer-upper," "corporate office expansion," "need a tenant build-out", and AI returns named contractors with reasoning.
What construction moments trigger AI recommendations?
Home purchase, renovation, capacity expansion, ADU build, commercial fit-out, post-disaster rebuild, ground-up new construction. Each one has a distinct recommendation pathway.
Can we track GCs and individual specialty subs?
Yes. The Pro plan covers GC-level monitoring; Business unlocks sub-trade tracking across electrical, plumbing, HVAC, and specialty subs.
How is this different from HomeAdvisor or Angi?
Marketplaces lead-gen on direct queries. Aethon focuses on the upstream conversation, and the contractor AI names when the homeowner or PM describes the project.
Which AI engines do commercial vs. residential clients use?
Residential leans ChatGPT and Claude; commercial leans ChatGPT, Claude, and Perplexity, with Perplexity rising fast for citation-heavy PM and developer research.
How does location and licensing factor in?
AI handles location precisely, recommendations are scoped to the metro and adjusted for licensing requirements. Aethon maps which combinations of license-state-specialty unlock recommendation visibility in your markets.
How long until a contractor sees lift?
Residential lift comes in 4-8 weeks; commercial lift takes 8-12. Local-publication mentions and project-completion case studies are the fastest levers.
Can multi-region firms track each market?
Yes. Business covers 25 locations; Enterprise is unlimited.
See where your brand stands in construction AI conversations.
Drop your domain. We'll run your brand against the construction moment library, show you where AI is naming you, where competitors are landing instead, and the three highest-leverage actions to fix it.