How Aethon works

Map the moments. Track the answers. Move the score. Prove the revenue.

Four tools, one closed loop: from the first time someone tells AI about a life change to the day they buy from you. Built for ChatGPT, Gemini, Claude, and Perplexity.

Why moments, not prompts

AI doesn't answer questions. It follows a life.

One life event cascades into a dozen buying decisions over days of conversation. Aethon maps the whole recommendation journey, not isolated prompts.

Day 1
“We just got engaged.”
AI infers: venues, rings, timelines
Day 3
“Where should we honeymoon in spring?”
AI recommends: destinations, hotels, travel insurance
Day 7
“Should we combine finances?”
AI recommends: joint accounts, budgeting tools
Day 10
“Do we need life insurance now?”
AI names one brand. Ten days of context decided which.
Illustrative journey · 0 search queries the whole way
NOT ANOTHER DASHBOARD

Most GEO and AEO tools stop at monitoring. Aethon executes.

Aethon is the AI visibility platform that fixes what it finds.

OTHER GEO AND AEO TOOLS
Treat AI like a search engine and track prompts
Hand you a score and a report
Leave the fixing to your team
AETHON
Maps the life moments people bring to ChatGPT, Gemini, Claude and Perplexity
Tracks who gets recommended and why
Publishes the fixes: content, schema, citations and coverage

The dashboard is where it starts, not where it ends.

01 · Moment Map

Every moment that triggers a purchase, before competitors see them.

We ingest your category, your products, and your customers' actual buying choreography, then generate a living atlas of 200+ life moments that drive purchase intent, refreshed weekly.

Ownership scoring
For every moment, see who AI cites: you, a competitor, or no one yet.
Whitespace alerts
Get notified the day a high-volume moment opens up with no clear winner.
Velocity index
Predicts which moments will dominate the next 90 days.
Weekly refresh
New behaviors surface as models and buyers change.
Moment grid · Pet care
218 moments · refreshed 4 hours ago
Sample
You own Contested Open whitespace
Hottest open moments · this week
“adopted rescue, sensitive stomach diet”+38%
“cat sudden allergy switch”+24%
“new puppy first vet visit”+19%
Simulated · ChatGPT · life-moment mention, no product query
“We just got engaged. Trying to figure out what we should be thinking about for the next few months.”
Congrats! A few things worth getting ahead of before the wedding crunch:

Open a joint checking account for shared expenses. your brand is the easiest path, no fee with a $500 deposit.
Combine renters/auto policies. Most insurers discount 12 to 15%.
Position
#1
Sentiment
+0.82
Share of voice
38%
Same moment · Gemini · you're missing why not you
· Competitor cited 8× more in wedding-finance sources
· No comparison content for joint accounts
· Weak authority signals in the sources this model retrieves
→ 3 fixes queued in your ranked plan
02 · AI Visibility Tracking

See your brand the way the models see it, every hour.

We continuously simulate moment-driven conversations and capture exactly how each platform answers. You get position, sentiment, competitor tracking, and when you're left out, the exact reasons why you weren't the answer.

4 platforms in parallel
ChatGPT, Gemini, Claude, and Perplexity in one dashboard.
Position & sentiment
Where you appear, and how the model frames you when it does.
Competitor diff
When you lose a moment, see exactly which brand replaced you and why.
Drift alerts
Instant alert when a moment slips below your presence floor.
03 · Action Engine

Don't ask the model to remember your brand. Give it reasons to.

The Action Engine turns your metrics into a ranked plan: which moments to go after, what to publish, where, and the expected lift, prioritized by revenue at stake. Your team executes with full specs in hand, and Aethon can draft the content when you want it to.

Ranked actions
Every gap becomes a scored, prioritized action with its expected lift.
Distribution targets
Tells you where to publish: the sources your target models cite most.
Schema generation
JSON-LD, FAQPage, HowTo, Product. The signals models parse.
Drafting, on demand
Aethon can write the content too, behind brand and legal review queues.
action-engine / plan.json plan v3 · 12 actions ranked
moment: "refinancing after job change"
target_models: ["chatgpt", "claude", "perplexity"]
action: {
  priority: "P1 of 12",
  type: "long_form_brief",
  title: "How to refinance after a layoff",
  citations: 14,
  schema: ["FAQPage", "HowTo"]
},
expected_lift: { presence: "+18 to 24%", window: "30d" }
14 active signals $84K est. at stake
Pipeline by moment
Illustrative
Closed-won, AI-attributed
$1.42M
Cost per opportunity
$84
refinance after job change
$890K
first home buyer
$694K
HELOC for renovation
$498K
401k after layoff
$418K
joint account engagement
$320K
04 · Revenue Attribution

Prove the channel. Then prove the moment.

A lightweight conversion pixel traces AI-referred traffic back through the conversation that triggered it, so finance gets an ROI number, and you know which moments to double down on next quarter.

Last-AI-touch pixel
Detects AI-origin sessions via referrer + behavioral signature.
Pipeline tagging
Every AI-referred opportunity tagged with its originating moment.
Moment ROI
Cost-per-opp and closed-won by moment, platform, quarter.
Board-ready exports
One-click decks for the QBR, everything cited.

See your brand's moment map
before competitors do.

Life Moment Intelligence©

One framework. Five connected parts.

Aethon pioneered AI Life Moment Mapping: the practice of understanding buying through the real-life moments that trigger it, then measuring and shaping how AI assistants respond in those moments. Life Moment Intelligence© is the framework that makes it operational.

Life Moment Mapping©
We map the situations that trigger buying in your category and run them as natural conversations across ChatGPT, Gemini, Claude, and Perplexity.
Life Moment Graph©
Every moment, brand mention, framing, and citation connects into a living graph of how AI decides in your category.
Life Moment Signals©
Continuous monitoring turns changes in AI answers into signals: new competitors, lost moments, shifting framings, fresh citations.
Life Moment Discovery©
The audit phase. Your top moments baselined, current owners identified, and open moments ranked by revenue value.
Life Moment Engine©
The action layer. Content, pages, and source improvements shipped against the moments that matter most.
Contextual AI Presence Mapping©
The category we named: managing how your brand shows up inside AI answers, moment by moment.