Writing about the answer economy?
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On AI search, the shift from queries to conversations, and what brands get wrong about both. We keep every call substantive, including yours.
Co-founded Aethon in November 2025 to close the gap between how marketers measure AI visibility and what AI is actually doing with their brands. Previously spent eight years building digital marketing programs in New York across SaaS, financial services, and consumer brands. MPA, Baruch College; BA, SUNY Oswego. Based in New York.
Co-founded Aethon as COO to scale the operating engine behind the platform. Fifteen years of leadership across healthcare and high-growth operations, running teams of more than 1,000 and delivering $50M+ in revenue growth. At Aethon, he runs cross-functional execution, customer success, and the operating cadence.